Minggu, 31 Juli 2011

Why Hotels Should Tweet

Get your head into the bed depends on three factors - first, the guests know you exist, second, the hotel guest you trust the brand, and third, the ability to book easily and quickly.
For people, the hotel is not real. They have no face, no sound or no personality. Most of the time people do not even realize that the hotel there until they are looking for hotels in a particular location and then, they were plagued with doubts over which hotel to choose. You can eliminate this doubt and increase your occupancy rate by building an identity in the minds of your potential guests even before they place an order or begin searching. Twitter, social networking online media can help you achieve those goals.
Twitter is one of the most social media sites popular with more than 200 million users. By adding your Twitter marketing mix, you can:
1. Learn what people are saying about your hotel. Use search engines to find out what people are saying about you. This exercise will allow you to gather information to plan more effectively.
2. Understanding the power of your online reputation and increase your online brand. A good reputation inspires confidence and vice versa. Build a strong online reputation is essential for success. Understanding what people say about you and use the information to improve your hotel deals online and in the real world.
3. Guest Connect with past and future, to obtain feedback. Obtaining feedback from past delegates, learn why they love you or hate you. Use the information collected to improve service and increase your occupancy rate.
4. Generate traffic. Tweet about events hotels, packages, events at your destination to encourage interest. Use the links to provide them with more information.
You can reach the top by taking the following steps:
1. Give your hotel faces and voices. Make your hotel to potential guests a real personality and presence by providing online. This will help people relate to you better.
2. Using your resources effectively. The new specialty in the hotel restaurant, spa etc. know what the opening of guests interested in learning the information and post it.
3. Acknowledge the guest reviews, both positive and negative. When the guests an excellent post reviews, make sure to thank you sincerely for review. If a negative review is posted, the problem with telling the steps taken to correct the problem. This recognition will encourage guests to stay at your hotel if you go back to your destination.
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